Published on the HP Tech Takes blog

6 Things Creators Need in a Laptop

Best for graphic design, game development, video editing and more

When you’re a professional content creator, the best way to work is to find your flow—that state of complete focus where the rest of the world fades away and you enter the “zone.” Here are a couple of things that will zap you out of that blissful, zen-like state: a laptop that’s sluggish or freezes up; or a heavy desktop workstation that performs but tethers you to your desk, away from the places that spark your creativity. 

Your technical requirements go above and beyond the average PC user—you need technology that can keep up with your imagination. Fortunately, you don’t have to compromise anymore for the Creative Pro in 2D and 3D workflows: The HP ZBook Create G7 Notebook PC was designed just for you. It’s is the world’s smallest 15-inch laptop for creation and development, as well as the world’s smallest VR-ready laptop, thanks to NVIDIA®’s powerful GeForce RTX™ 2070 graphics with Max-Q Design. It’s sister laptop designed for technical pros using 3D CAD and BIM engineering workflows supports NVIDIA®’s powerful Quadro RTX™ 5000 graphics with Max-Q Design These machines are lightweight, portable powerhouses that’ll keep your flow going, optimized for your workflow, stay charged for a substantial 17.5 hours, and help you create your best work.

 “HP has legacy of developing products for creative professionals,” says Joshua St. John, head of Creators and Z by HP. “For over three decades major film studios use our Z workstations. The biggest architecture firms and product development firms do their work on Z. These products build on that legacy by adding the freedom of mobility today’s creatives need. Previously you’d have to go into a studio to get your work done; now you don’t have to. And in today’s world where everyone is working from home, being able do your work remotely is essential—and these products empower you to do just that.” 

Depending on the kind of creator you are, you’ll be looking for your own unique combination of features in your next PC. Or you may be considering an even bigger jump—coming over from another operating system—to get the power and performance you need. Here are a few general rules of thumb to follow as you make your decision.

·      Check your software requirements. Are you a designer or photo editor running Adobe Creative Cloud and Affinity? A game developer building with Unity? A musician recording with Avid Pro Tools? A video editor using Blackmagic or creating video effects with Foundry? It’s important to check the specs of each software tool you use to make sure your new machine can run them as fast as you work.

·      Consider your color and sound needs. Do you need your creative output to generally look and sound good, or does it require extreme accuracy? Both HP ZBook G7s offer professional nearly borderless screens and color confidence, as well as custom-tuned Bang & Olufsen speakers that are audio engineer-approved.

·      Look for a well-thought-out cooling system. When you run high-powered software, things get hot—and there’s nothing more unpleasant than an overheating laptop on your lap. The HP ZBook Create G7 never breaks a sweat with a new vapor cooling chamber and liquid crystal polymer, gaming-class thermals.

·      Don’t forget about the environment. Is your new PC built sustainably and responsibly? The G7s are the world’s first mobile workstations that include ocean-bound plastics, and the aluminum exteriors are highly recyclable.

·      Think about your play time, too. At 15 inches, the HP ZBook Create G7 is one of the smallest and most powerful gaming laptops as well.

Whatever you love to create, you deserve a powerful partner to execute your artistic vision—so be sure to get yourself the best laptop for the job.

 

Ready for a laptop that performs at the speed of your creativity? The HP ZBook Create G7 Notebook PC has everything you’re looking for.