Writing Portfolio

A curated list of some of my past work, both B2B and B2C


B2B Work for Tech Companies

Elastic

The leading platform for search-powered solutions was looking to build a content library that would increase their organic search visibility. I was one of the main contributors to the project which involved writing a series of strictly-formatted SEO-driven articles on different tech topics. You can read a selection of my articles below:

Anomaly Detection

DevOps

Retrieval Augmentation Generation

Search Analytics

Search Engines

Synthetic Monitoring

Text Classification

User Behavior Analytics

Vector Embeddings

Word Embedding

 

CompTIA

The CompTIA blog recently started a series profiling interesting professionals who had gained their CompTIA certifications. Here are two profiles I contributed to the series:

Bringing Calm to Chaos as an IT Project Manager

Profile of an EMT who transitioned her career into IT management with CompTIA’s Project+ certification

IT Pro Reinvigorates His Career with CompTIA A+

Profile of a web programmer with learning differences who earned his CompTIA A+ certification and got his career back on track

 

HP Tech@Work

The PC giant wanted to develop a tech-themed blog aimed specifically at small- and medium-sized businesses. As a monthly contributor to HP’s Tech@Work blog I spent five years writing a wide variety of articles on different tech and business topics. Here are just a few of the many pieces I wrote for HP:

Infographic: Declutter your workspace

4 management lessons from Game of Thrones

Alternative team building ideas

Who’s your mentor?

A budding industry: Going green with cannabis tech

A budding industry, part 2: 4 more ways weed is disrupting the tech landscape

Quantum Computing 101

Robots as a Service

6 Ways DaaS will change your life

The risks of machine learning bias

The softer side of robotics

What not to do after a data breach

How not to hire a data scientist

Accessibility and inclusive tech

The wild world of 3D printing

4D printing already?

Our mind-blowing healthcare future

8 types of emails you should be sending

 

B2C Digital Marketing Work

TeamSnap

The cloud-based app and web service that helps manage sports teams needed to entirely revamp the copy and design for TeamSnap Tournaments, a suite of web pages designed specifically to help sports tournament organizers. View the finished project on TeamSnap.com.

Orbitz

I gave the travel giant’s neglected blog a total revamp right down to the wireframes. I assigned stories, published features, and worked with in-house stakeholders to promote important company initiatives.  View the finished project on Orbitz.com.

Sittercity

The childcare site wanted to boost their SEO in the parenting space. I created their first blog that not only lifted their rankings but also provided an important top-of-the-funnel resource for parents looking for sitters and nannies. View the finished project on Sittercity.com.

Email marketing

Over the years I’ve worked on a variety of email marketing campaigns for some of the companies above and elsewhere. Contact me if you’d like to learn more about my email marketing experience, see examples, and find out what I can do for you.